Increased competitiveness in new and existing markets through further developed offers to companies within process innovation and business development.

GCE NODE has worked with business development for several years. Through previous projects, the industry has specified new needs. Through other financing, we have completed our own competence courses and a business development lab where companies are invited to work with their future strategy and business model. In addition, it has been important to work out a model where these tools can reach more companies in Agder, also outside our own cluster. The tools and methods we use in “Program for Increased Competitiveness” (Business Development Lab) are relevant for other businesses.

The project builds on the UN’s sustainability goals number 8 (Industry, innovation and infrastructure) and 12 (Responsible consumption and production) by promoting the development of new sustainable business models. The activities in the work package will help the NODE companies to understand how the environmental challenges, especially in climate, will affect their company and customers’ challenges and problem areas so that they can develop new, relevant business models and value chains.

The goal for 2020 is to contribute to strengthened competitiveness in new and existing markets through further developed offers to companies within process innovation and business development.

The priorities are:

  • New business models made possible by new digital technology
  • Sustainable innovation
  • From product to services (service specification)
  • Change management
  • New PhD candidate in innovation management and business modeling (SFI Offshore Mechatronics)

Segments: Business Development

Project Owner: GCE NODE

GCE NODE Project Manager: Jan Helge Viste

Partners: University of Agder, OCAD University (Canada), SFI Offshore Mechatronics

Period: 2020

Funding: Innovation Norway